Published: 2023-10-10
Perbedaan Kepuasan Mahasiswa Program Studi Manajemen dan Akuntansi Terhadap Implementasi Program Merdeka Belajar Kampus Merdeka (MBKM) Fakultas Ekonomi dan Bisnis Universitas Nusa Bangsa
DOI: 10.35870/emt.v7i4.1576
Dewi Fitrianti, Harmoko Sukayat, Rumna, Ichwan Rachmanu Widjadja
Abstract
The aim of the study was to find out the differences in student satisfaction in the Management and Accounting Study Program towards the Implementation of the Independent Campus Learning Program, Faculty of Economics, University of Nusa Bangsa. Data collection was carried out by direct observation, interviews, and questionnaires. Respondents' answers will be given an assessment score with a Likert scale. Methods of data analysis using descriptive qualitative. The object of research was students at Nusa Bangsa University at the Faculty of Economics and Business, a total of 142 respondents consisting of 99 students from the Management Study Program and 43 students from the Accounting Study Program. The results of the questionnaire were measured by the tangible, reliability, responsiveness, assurance, and empathy dimensions and used the Independent Samples t-test. Differences in satisfaction in the dimensions of reliability, responsiveness, assurance, and empathy for Management Study Program students are higher than for Accounting Study Program students. On the tangible dimension, Accounting Study Program students have a higher level of satisfaction than Management Study Program students. The results of the Independent Samples T Test on 5 dimensions obtained evidence that there was no difference in satisfaction between Management Study Program students and Accounting Study Program.
Keywords
Satisfaction ; Management Study Program Students ; Accounting Study Program Students
Downloads
Article Information
This article has been peer-reviewed and published in the Jurnal EMT KITA. The content is available under the terms of the Creative Commons Attribution 4.0 International License.
-
Issue: Vol. 7 No. 4 (2023)
-
Section: Articles
-
Published: October 10, 2023
-
License: CC BY 4.0
-
Copyright: © 2023 Authors
-
DOI: 10.35870/emt.v7i4.1576
AI Research Hub
This article is indexed and available through various AI-powered research tools and citation platforms. Our AI Research Hub ensures that scholarly work is discoverable, accessible, and easily integrated into the global research ecosystem. By leveraging artificial intelligence for indexing, recommendation, and citation analysis, we enhance the visibility and impact of published research.
Dewi Fitrianti
Program Studi Manajemen, Universitas Nusa Bangsa, Kota Bogor, Provinsi Jawa Barat, Indonesia
Harmoko Sukayat
Program Studi Akuntansi, Universitas Nusa Bangsa, Kota Bogor, Provinsi Jawa Barat, Indonesia
Rumna
Program Studi Manajemen, Universitas Nusa Bangsa, Kota Bogor, Provinsi Jawa Barat, Indonesia
Ichwan Rachmanu Widjadja
Program Studi Akuntansi, Universitas Nusa Bangsa, Kota Bogor, Provinsi Jawa Barat, Indonesia
-
Aris Junaidi (2020). Direktur Pembelajaran dan Kemahasiswaan Direktorat Jenderal Pendidikan Tinggi.B uku Panduan Merdeka Belajar Kampus Merdeka. Direktorat Jenderal Pendidikan Tinggi Kementrian Pendidikan dan Kebudayaan. Jakarta
-
Buku Panduan Merdeka Belajar Kampus Merdeka, (2020). Direktorat Jenderal Pendidikan Tinggi Kementrian Pendidikan dan Kebudayaan. Jakarta
-
Hutasoit, C.S. (2011). Pelayanan Publik Teori & Aplikasi. Jakarta: MAGNA Script Publishing.
-
Iksan, (2013). Kontribusi Kebijakan Kepemimpinan, Kompetensi Dosen dan Pelayanan Karyawan Terhadap Penjaminan Mutu Internal dan Dampaknya Terhadap Kepuasan Mahasiswa. Skripsi.UMS
-
Kotler, Keller. (2018). Manajemen Pemasaran Edisi Tigabelas. Jakarta: Penerbit Erlangga.
-
Majid, Suharto Abdul. (2011). Customer Service dalam Bisnis Jasa Transportasi. Cetakan ke-2.
-
Meke Pareira, Konstantinus Denny. Richardo Barry Astro, Maimunah H.Daud. (2022). Dampak Kebijakan Merdeka Belajar Kampus Merdeka (MBKM) pada Perguruan Tinggi Swasta di Indonesia. Edukatif: Jurnal Ilmu Pendidikan, Vol 4, No 1.DOI:https://doi.org/10.31004/edukatif.v4i1.1940.
-
Nadiem Anwar Makarim, Menteri Pendidikan dan Kebudayaan Republik Indonesia (2020). Buku Panduan Merdeka Belajar Kampus Merdeka. Direktorat Jenderal Pendidikan Tinggi Kementrian Pendidikan dan Kebudayaan. Jakarta
-
Khoiriyah, Nikmatul, (2017). Perbedaan Tingkat Kepuasan Mahasiswa Keperawatan Tahap Akademik dan Tahap Profesi di Universitas Jember. Skripsi. Universitas Jember
-
Nizam (2020).Direktur Jenderal Pendidikan Tinggi. Buku Panduan Merdeka Belajar Kampus Merdeka, 2020. Direktorat Jenderal Pendidikan Tinggi Kementrian Pendidikan dan Kebudayaan. Jakarta.
-
Paul Arjanto, Walid Fajar Antariksa, Mustiningsih Mustiningsih, Agus Timan. (2022). Persepsi Mahasiswa Terhadap Implementasi Merdeka Belajar Kampus Merdeka (MBKM). JAMP : Jurnal Administrasi dan Manajemen Pendidikan, Vol 5 No. 3. DOI : http://dx.doi.org/10.17977/um027v5i32022p247.
-
Sangadji, Etta Mamang dan Sopiah. (2013). Perilaku Konsumen. Yogyakarta: Cv Andi. Tjiptono, Fandy. (2017). Prinsip-Prinsip Total Quality Service (TQS). Yogyakarta: CV. Andi.
-
Tjiptono, Fandy; Gregorius Chandra; Dadi Adriana. (2017). Pemasaran Strategik. Edisi 1. Yogyakarta : Andi.
-
Windarti, Ayu Oka. (2012). Pengaruh Kualitas Pelayanan Jasa Terhadap Kepuasan Nasabah ada PT Bank Negara Indonesia Tbk. Kantor Cabang Utama Palembang. Jurnal Ekonomi dan Informasi Akuntansi. Vol.2 No.1
-
Wijana, I Ketut. Ria Tri Harini Dwi Rusiawati. Tingkat Kepuasan Mahasiswa terhadap Mutu Pelayanan Pendidikan. 2021. Mimbar Ilmu Universitas Pendidikan Ganesha, Vol.26, No. 2. DOI: https://doi.org/10.23887/mi.v26i2.34538.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Copyright and Licensing Agreement
Authors who publish with this journal agree to the following terms:
1. Copyright Retention and Open Access License
- Authors retain full copyright of their work
- Authors grant the journal right of first publication under the Creative Commons Attribution 4.0 International License (CC BY 4.0)
- This license allows unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited
2. Rights Granted Under CC BY 4.0
Under this license, readers are free to:
- Share — copy and redistribute the material in any medium or format
- Adapt — remix, transform, and build upon the material for any purpose, including commercial use
- No additional restrictions — the licensor cannot revoke these freedoms as long as license terms are followed
3. Attribution Requirements
All uses must include:
- Proper citation of the original work
- Link to the Creative Commons license
- Indication if changes were made to the original work
- No suggestion that the licensor endorses the user or their use
4. Additional Distribution Rights
Authors may:
- Deposit the published version in institutional repositories
- Share through academic social networks
- Include in books, monographs, or other publications
- Post on personal or institutional websites
Requirement: All additional distributions must maintain the CC BY 4.0 license and proper attribution.
5. Self-Archiving and Pre-Print Sharing
Authors are encouraged to:
- Share pre-prints and post-prints online
- Deposit in subject-specific repositories (e.g., arXiv, bioRxiv)
- Engage in scholarly communication throughout the publication process
6. Open Access Commitment
This journal provides immediate open access to all content, supporting the global exchange of knowledge without financial, legal, or technical barriers.