The Jurnal EMT KITA is one of the scientific publications published by the KITA Institute. The purpose of this Journal is to support the theory and practice of development management in the dissemination of research findings in the field. This journal covers fields such as People's Knowledge and Management, Operations and Performance Management, Business Risk, Finance and Accounting, Entrepreneurship, Strategic Business and Strategic Marketing and Decision Making and Negotiation.
The Jurnal EMT KITA is registered by the Indonesian Institute of Sciences (LIPI) with Number SK: 0005.25496204 / JI.3.1 / SK.ISSN / 2017.02 - February 23, 2017 (starting edition Vol. 1, No. 1, January - June 2017) . Print ISSN: 2579-7972; ISSN Online: 2549-6204. Currently in the Indonesian Publication Index (IPI), Google Scholar, Indonesian Scientific Journal Database (ISJD), One Search Indonesia, Copernicus, Orchid, Academia, Researchgate, and in other international indexation processes.
Vol. 7 No. 3 (2023): JULY 2023
Jurnal EMT KITA Vol. 7 No. 3 (Juli 2023) berisi kumpulan artikel penelitian yang mencakup berbagai topik di bidang bisnis dan manajemen. Judul-judul penelitian ini mencakup pengaruh media sosial dan pendapat elektronik terhadap keputusan pembelian melalui citra merek di Point Coffee Bandung, pengaruh kualitas layanan elektronik terhadap kepercayaan pelanggan dan niat pembelian ulang di agensi perjalanan online, serta pengaruh kualitas produk, promosi, citra merek, dan kepercayaan merek terhadap keputusan pembelian di produk Geprek Bensu. Artikel-artikel lain dalam jurnal ini menyelidiki topik seperti kinerja karyawan, kewirausahaan, kepuasan pelanggan, kesulitan keuangan, dan dampak pandemi pada bisnis. Secara keseluruhan, jurnal ini memberikan wawasan berharga tentang isu-isu dan tren kontemporer di bidang bisnis dan manajemen.
Published:
2023-07-01
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