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Keywords: "technology industry"

Application of Smart Technology in Marketing Strategy Development: An Overview of the Hotel Industry in Bali

Authors: Seno Hadi Saputro, Arninda, Ferdy Firmansyah, Munawir

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Seno Hadi Saputro: ISB Atma Luhur
Arninda: Universitas Muhammadiyah Pontianak
Ferdy Firmansyah: Universitas Muhammadiyah Pontianak
Munawir: Institut Teknologi dan Bisnis Muhammadiyah Bali
Pages: 217-225
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DOI:  10.35870/ijmsit.v3i2.1491
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The Impact of Organizational Culture on Employee Retention and Performance in the Technology Industry: A Comparative Study

Authors: Agus Suherman, Nur Arminarahmah, Martini

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Agus Suherman: Universitas Islam Syekh-Yusuf
Nur Arminarahmah: Universitas Islam Kalimantan Muhammad Arsyad Albanjari
Martini: ITB Bina Sriwijaya Palembang
Pages: 516-526
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DOI:  10.35870/ijmsit.v4i2.3405
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Risk Analysis in New Product Development Projects in the Technology Industry

Authors: Rachmiani, Saddam Hussaen, Enggal Sriwardiningsih

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Rachmiani: Institut Tekhnologi Sains Muhammadiyah Kolaka Utara
Saddam Hussaen: Universitas Bina Sarana Informatika
Enggal Sriwardiningsih: Universitas Bina Nusantara Jakarta
Pages: 218-227
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DOI:  10.35870/ijmsit.v4i2.2901
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Future-Proofing AI Talent in The United States: The Role of Academia in Meeting Industry Demands

Authors: Sunish Vengathattil

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Sunish Vengathattil: Clarivate Analytics
Pages: 210-217
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DOI:  10.35870/ijmsit.v5i1.3837
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Small Business Empowerment Strategy in the Agricultural Sector Through Digital Entrepreneurship

Authors: Adnan Achmad, Andriani Karto , Akmil Asril

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Adnan Achmad: Samudra University
Andriani Karto : Universitas Nani Bili Nusantara
Akmil Asril: Institut Teknologi dan Bisnis Muhammadiyah Bali
Pages: 326-335
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DOI:  10.35870/ijmsit.v4i2.3097
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The Impact of Technological Innovation on Sustainability and Competitiveness in the Food and Beverage Industry Sector

Authors: Muhamad Teguh Setiadi

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Muhamad Teguh Setiadi: Universitas Primagraha
Pages: 438-449
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DOI:  10.35870/ijmsit.v4i2.3208
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Digital Marketing Strategy in the Online Fashion Industry

Authors: Wahyu Sri Handono, Anthoneta Kopong, Muhammad Nur Madani

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Wahyu Sri Handono: Institut Teknologi dan Bisnis Muhammadiyah Bali
Anthoneta Kopong: STIE Bukit Zaitun Sorong
Muhammad Nur Madani: STMIK Widya Cipta Dharma
Pages: 119-128
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DOI:  10.35870/ijmsit.v4i1.2668
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The Effect of Transformational Leadership on Team Performance on Construction Projects

Authors: Anto Purwadi

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Anto Purwadi: Sekolah Tinggi Media Komunikasi Trisakti
Pages: 129-136
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DOI:  10.35870/ijmsit.v4i1.2679
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Digital Marketing 4.0 and Its Role in Enhancing E-Commerce Competitiveness: Evidence from Coffee Shop Businesses in Indonesia

Authors: Arnolt Kristian Pakpahan, Ayu Ekasari, Verrel Rhein Indra Setiawan

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Arnolt Kristian Pakpahan: Trisakti University
Ayu Ekasari: Trisakti University
Verrel Rhein Indra Setiawan: University of Northampton
Pages: 165-171
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DOI:  10.35870/ijmsit.v6i1.6537
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The Purple Squirrel Paradox: Leveraging Technology and Inclusive Strategies for Attracting and Retaining Exceptional Talent in Tech Startups

Authors: Parul Choudhary, Dr Anand Shankar Raja M, Dr Manish Kothari

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Parul Choudhary: ISBR Business School
Dr Anand Shankar Raja M: ISBR Business School
Dr Manish Kothari: ISBR Business School
Pages: 47-59
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DOI:  10.35870/ijmsit.v6i1.6268
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Factors Influencing Online Shopping Decisions in the Fashion Industry

Authors: Welly Surjono

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Welly Surjono: Universitas Sangga Buana
Pages: 297-311
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DOI:  10.35870/ijmsit.v4i2.3004
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Comprehensive Analysis of the Effectiveness of Omnichannel Marketing Strategy in Increasing Sales Optimization in Companies

Authors: Sutomo

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Sutomo: Universitas Tangerang Raya
Pages: 330-338
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DOI:  10.35870/ijmsit.v3i2.1603
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