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Keywords: "Digital Marketing"

Pengaruh Komunikasi Pemasaran Terintegrasi (Integrated Marketing Communication) Terhadap Ekuitas Merek Melalui Kesadaran Merek Pada UMKM Unggulan Kota Tasikmalaya

Authors: Jeffry Nugraha, Sudianto Sudianto

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Jeffry Nugraha: Affiliation not provided
Sudianto Sudianto: Affiliation not provided
Pages: 3301-3308
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DOI:  10.35870/jemsi.v11i5.4508
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Pengaruh Kemudahan Pembayaran Menggunakan QRIS, Komunikasi Pemasaran, Digital Marketing Terhadap Keputusan Pembelian

Authors: Ita Erliyani

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Ita Erliyani: Affiliation not provided
Pages: 736-744
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DOI:  10.35870/jemsi.v11i2.3858
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Analisis Strategi Pemasaran Digital Layanan Indibiz dalam Menjangkau Usaha Kecil dan Menengah di Kota Yogyakarta

Authors: W.M. Rhomas Nabbaro AS, Albari Albari

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W.M. Rhomas Nabbaro AS: Affiliation not provided
Albari Albari: Affiliation not provided
Pages: 1001-1011
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DOI:  10.35870/jemsi.v12i1.5729
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Peran Strategi Digital Marketing Dan Inovasi Proses Sebagai Upaya Peningkatan Daya Saing Produk Lokal Pada Perajin Anyaman Kulit Bak Bili Atau Pohon Bemban Di Aceh Besar

Authors: Radhiana Radhiana, Kasmaniar, Mukhdasir

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Radhiana Radhiana: Affiliation not provided
Kasmaniar: Affiliation not provided
Mukhdasir: Affiliation not provided
Pages: 967-977
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DOI:  10.35870/jemsi.v9i3.1220
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Analysis Of The Effect Of Digital Transformation On Smes Around Unimed

Authors: Mica Siar Meiriza, Abim Khaffi Maulana, Enzi Anatasya Sembiring, Etri Br Kaban, Salamah Tumangger

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Mica Siar Meiriza: Affiliation not provided
Abim Khaffi Maulana: Affiliation not provided
Enzi Anatasya Sembiring: Affiliation not provided
Etri Br Kaban: Affiliation not provided
Salamah Tumangger: Affiliation not provided
Pages: 3201-3208
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DOI:  10.35870/jemsi.v10i6.3336
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Strategi Pemasaran Digital Dalam Mengatasi Persaingan Bisnis

Authors: Arum Rakhmasari Octivaningsih, Riztrya Novedliani, Mohammad Muslimin, Hadiansyah Ma'sum, Ritna Wahyuni

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Arum Rakhmasari Octivaningsih: Affiliation not provided
Riztrya Novedliani: Affiliation not provided
Mohammad Muslimin: Affiliation not provided
Hadiansyah Ma'sum: Affiliation not provided
Ritna Wahyuni: Affiliation not provided
Pages: 1583-1590
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DOI:  10.35870/jemsi.v11i3.4157
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Analisis Strategi Pemasaran Melalui Pendekatan Marketing Mix (Studi Kasus : Toko Ria Busana Cabang kota Cimahi)

Authors: Santi Susilawati, Indrajati Wibowo

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Santi Susilawati: Affiliation not provided
Indrajati Wibowo: Affiliation not provided
Pages: 1269-1276
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DOI:  10.35870/jemsi.v11i3.4074
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Analisis Pengaruh Promosi pada Media Sosial, Digital Branding dan Influencer Marketing Terhadap Purchase Intention Jasa Perjalanan Wisata Mancanegara

Authors: Mozart Malik Ibrahim, Rezky Nurbakti, Sri Purwati, Muhammad Hery Santosa, Hadi Mulyana, Jefri Putri Nugraha

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Mozart Malik Ibrahim: Affiliation not provided
Rezky Nurbakti: Affiliation not provided
Sri Purwati: Affiliation not provided
Muhammad Hery Santosa: Affiliation not provided
Hadi Mulyana: Affiliation not provided
Jefri Putri Nugraha: Affiliation not provided
Pages: 1277-1283
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DOI:  10.35870/jemsi.v11i3.4076
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Efektifitas Digital Marketing Terhadap Kualitas Layanan pada Usaha di Masa Pandemi Covid 19 (Studi Kasus di Aceh)

Authors: Muhammad IQBAL

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Muhammad IQBAL: Affiliation not provided
Pages: 83-93
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DOI:  10.35870/jemsi.v7i2.609
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Implementasi E-Bisnis Digital Marketing And Branding Terhadap Alur Informasi Pelayanan Sekolah (Islamic Primary School Ibnu Sina Cikarang Selatan Bekasi)

Authors: Aryani Kusuma Mukti, Rima Huswatun Chasanah, Dewi Mustikaning Prihatin, Rani Rusdianthi, Akzir Fitri Afiani, Nurhaeni Sikki

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Aryani Kusuma Mukti: Affiliation not provided
Rima Huswatun Chasanah: Affiliation not provided
Dewi Mustikaning Prihatin: Affiliation not provided
Rani Rusdianthi: Affiliation not provided
Akzir Fitri Afiani: Affiliation not provided
Nurhaeni Sikki: Affiliation not provided
Pages: 347-354
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DOI:  10.35870/jemsi.v11i1.3655
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Memaksimalkan Dampak Media Sosial dalam Pemasaran Digital: Strategi Instagram yang Efektif untuk Merek

Authors: Fadali Rahman, Achmad Tzauri, Khoiruddin, Ferry Pradana

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Fadali Rahman: Affiliation not provided
Achmad Tzauri: Affiliation not provided
Khoiruddin: Affiliation not provided
Ferry Pradana: Affiliation not provided
Pages: 1904-1911
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DOI:  10.35870/jemsi.v11i3.4233
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Analisis Strategi Pemasaran dalam Meningkatkan Penjualan Pada Bengkel Sahabat Motor

Authors: Ajeung Dwi Febian Sukma, Aris Rinaldi

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Ajeung Dwi Febian Sukma: Affiliation not provided
Aris Rinaldi: Affiliation not provided
Pages: 1306-1311
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DOI:  10.35870/jemsi.v11i3.4082
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Analisis Strategi Pemasaran Dalam Meningkatkan Penjualan Jasa Pada Pabrik MC Washing

Authors: Rike Nurzanah, Aris Rinaldi

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Rike Nurzanah: Affiliation not provided
Aris Rinaldi: Affiliation not provided
Pages: 1340-1344
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DOI:  10.35870/jemsi.v11i3.4083
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Strategi Komunikasi Pemasaran dalam Meningkatkan Klien Event Organizer CV Ritme Ajib Jember

Authors: Bayu Andrianto, Amin Silalahi, Nugroho Edie Santoso

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Bayu Andrianto: Affiliation not provided
Amin Silalahi: Affiliation not provided
Nugroho Edie Santoso: Affiliation not provided
Pages: 5582-5593
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DOI:  10.35870/jemsi.v11i6.5303
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Efektivitas Penjualan Direct Marketing Pada Live Streaming Dalam Upaya Meningkatan Penjualan (Studi Kasus Online Shop Brand Unikleen)

Authors: Aldy Santo Hegiarto, Vera Febrianty

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Aldy Santo Hegiarto: Affiliation not provided
Vera Febrianty: Affiliation not provided
Pages: 5113-5120
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DOI:  10.35870/jemsi.v11i6.4881
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Strategi Pemasaran Digital Produk Halal Dalam Meningkatkan Branding Bisnis Syariah

Authors: Imron Natsir, Sulaiman Efendi Siregar, Eny Triastuti, Parmini, Ratna Yuliastuti

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Imron Natsir: Affiliation not provided
Sulaiman Efendi Siregar: Affiliation not provided
Eny Triastuti: Affiliation not provided
Parmini: Affiliation not provided
Ratna Yuliastuti: Affiliation not provided
Pages: 1622-1629
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DOI:  10.35870/jemsi.v11i3.4162
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Analisis Pengaruh Digital Marketing, Komunikasi Pemasaran dan Kualitas Pelayanan Terhadap Kepuasan Konsumen

Authors: Trisnawati Kusumawardhani, Rahula Hananuraga, Sulistyo Budi Utomo, Arvin Hardian, Yanti Setianti

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Trisnawati Kusumawardhani: Affiliation not provided
Rahula Hananuraga: Affiliation not provided
Sulistyo Budi Utomo: Affiliation not provided
Arvin Hardian: Affiliation not provided
Yanti Setianti: Affiliation not provided
Pages: 3091-3098
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DOI:  10.35870/jemsi.v10i5.3222
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Efektivitas Program Peningkatan Kapasitas Sumber Daya Manusia Dalam Meningkatkan Daya Saing Usaha Mikro di Era Ekonomi Digital di Kecamatan Lhueng Bata Kota Banda Aceh

Authors: Sarboini Sarboini, Saiful Amri, Kasmaniar Kasmaniar

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Sarboini Sarboini: Affiliation not provided
Saiful Amri: Affiliation not provided
Kasmaniar Kasmaniar: Affiliation not provided
Pages: 5974-5980
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DOI:  10.35870/jemsi.v11i6.5967
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Pengaruh Influencer marketing, Scarcity Marketing, dan Brand Awareness Terhadap Purchase intention pada Brand Rucas (Studi Pada Pengguna Instagram)

Authors: Linda Mulyati, Dadan Abdul Aziz Mubarok

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Linda Mulyati: Affiliation not provided
Dadan Abdul Aziz Mubarok: Affiliation not provided
Pages: 2768-2780
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DOI:  10.35870/jemsi.v11i4.4531
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Strategi Pemasaran Umkm Warung Nasi Sunda Ibu Titing Melalui Pendekatan Analisis Swot dan Marketing Mix

Authors: Irman Firmansyah, Ridho Riadi Akbar, Rama Chandra Jaya

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Irman Firmansyah: Affiliation not provided
Ridho Riadi Akbar: Affiliation not provided
Rama Chandra Jaya: Affiliation not provided
Pages: 437-444
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DOI:  10.35870/jemsi.v11i1.3677
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Pengaruh E-Commerce, Digital Marketing, Pengetahuan Kewirausahaan Terhadap Minat Berwirausaha Generasi Milenial

Authors: Yulia Novita

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Yulia Novita: Affiliation not provided
Pages: 3004-3011
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DOI:  10.35870/jemsi.v10i5.3107
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Pengaruh Digital Marketing, Kualitas Produk dan Kualitas Pelayanan Terhadap Kepuasan Konsumen

Authors: Siti Masruroh, Dwi Wahyono, Muhaimin , Husnah Katjina, Loso Judijanto

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Siti Masruroh: Affiliation not provided
Dwi Wahyono: Affiliation not provided
Muhaimin : Affiliation not provided
Husnah Katjina: Affiliation not provided
Loso Judijanto: Affiliation not provided
Pages: 2464-2471
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DOI:  10.35870/jemsi.v9i6.1728
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Pengaruh Digital Marketing dan Brand Image Terhadap Minat Beli Produk Kosmetik Make Over

Authors: Purnaya Sari Tarigan, Dwi Wahyono, Trisnawati Kusumawardhani, Syusantie Sylfia Sairdama, Aat Ruchiat Nugraha

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Purnaya Sari Tarigan: Affiliation not provided
Dwi Wahyono: Affiliation not provided
Trisnawati Kusumawardhani: Affiliation not provided
Syusantie Sylfia Sairdama: Affiliation not provided
Aat Ruchiat Nugraha: Affiliation not provided
Pages: 1431-1439
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DOI:  10.35870/jemsi.v9i4.1352
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Peran Social Media Marketing Dalam Hubungan Kepercayaan Merek Terhadap Keputusan Pembelian Sepeda Motor Yamaha Pada Gen-Z di Sekayam Sanggau

Authors: Mesyias Akren Tindo, Pasifikus Maisirata

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Mesyias Akren Tindo: Affiliation not provided
Pasifikus Maisirata: Affiliation not provided
Pages: 5838-5846
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DOI:  10.35870/jemsi.v11i6.5507
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Penerapan Sosial Media Instagram Bisnis Dalam Upaya Memperluas Wilayah Pemasaran Pada UMKM D'party Karawang

Authors: Dini Sulastri, Netti Nurlenawati, Dexi Triadinda

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Dini Sulastri: Affiliation not provided
Netti Nurlenawati: Affiliation not provided
Dexi Triadinda: Affiliation not provided
Pages: 1830-1842
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DOI:  10.35870/jemsi.v11i3.4211
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