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Digital Marketing Strategy in the Online Fashion Industry
Authors: Wahyu Sri Handono, Anthoneta Kopong, Muhammad Nur Madani
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Optimization of Digital Technology Utilization in Marketing Strategy Development to Enhance the Competitiveness of MSME Products
Authors: Rachmiani, Naufal Haidar Ahmada, Darusman
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Tableau-Based Business Intelligence Analysis For the 4P Strategy and Product Sales KPIs in Vending Machines at Minori Group
Authors: Lambok Rommy Sulaeman, Chowal Jundy Kumoro, Syaban Maulana, Davina Clarissa Rabbani
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Analysis of the Influence of Digital Marketing Strategies on Customer Loyalty in the Tiktok E-Commerce Industry
Authors: Yayuk Pratiwi Seran, Ririn Ayuandira, Hendriawan Patadungan, Rima Yanti, Asti
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The Impact of Social Media Usage on MSME Performance: The Role of Innovation Capability as a Moderating Factor
Authors: Willyan Sahetapy, Agustinus Biay, Rusdi
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Application of Smart Technology in Marketing Strategy Development: An Overview of the Hotel Industry in Bali
Authors: Seno Hadi Saputro, Arninda, Ferdy Firmansyah, Munawir