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Keywords: "Brand Loyalty"

Pengaruh Brand Experience dan Brand Loyalty terhadap Brand Equity Produk Apple dengan Perceived Quality sebagai Variabel Intervening

Authors: Aulia Putri Amanta, Dwi Nopitasari, Pingkan Viola Martiza

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Aulia Putri Amanta: Universitas Muhammadiyah Surakarta
Dwi Nopitasari: Universitas Muhammadiyah Surakarta
Pingkan Viola Martiza: Universitas Muhammadiyah Surakarta
Pages: 392~400
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DOI:  10.35870/ljit.v2i2.2731
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Abstract
The Impact and Effect of Corporate Social Responsibility on Corporate Financial Performance

Authors: Natasha Anjanette Pranata, Yolanda Maghdalena Sihaloho , Hwihanus

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Natasha Anjanette Pranata: Universitas 17 Agustus 1945 Surabaya
Yolanda Maghdalena Sihaloho : Universitas 17 Agustus 1945 Surabaya
Hwihanus: Universitas 17 Agustus 1945 Surabaya
Pages: 301~307
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DOI:  10.35870/ljit.v2i2.2718
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