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Keywords: "Perception Of Usefulness"

Pengaruh Perception of Easy dan Perception Of Easefulness Terhadap Decision Usage FINA APP Pada PT. BCA Finance Medan

Authors: Dedy Setiyawan, Ahmad Rafiki, Muslim Wijaya

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Dedy Setiyawan: Medan Area University
Ahmad Rafiki: Medan Area University
Muslim Wijaya: Medan Area University
Pages: 782-793
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DOI:  10.35870/jemsi.v11i2.3894
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Persepsi Konsumen “Kaku Food” Dalam Brand-Generated Content dan Consumer-Generated Advertising Terhadap Niat Pembelian

Authors: Annisa Paramaswary Aslam, Muh Al Fatah Arief Putra, Isma Azis Riu, Andi Aryani Hardiyanti, Khaidir Syahrul

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Annisa Paramaswary Aslam: Universitas Negeri Makassar
Muh Al Fatah Arief Putra: Universitas Negeri Makassar
Isma Azis Riu: Universitas Negeri Makassar
Andi Aryani Hardiyanti: Universitas Negeri Makassar
Khaidir Syahrul: Universitas Negeri Makassar
Pages: 5922-5934
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DOI:  10.35870/jemsi.v11i6.4825
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