The Role Of Market Orientation On The Marketing Performance Of Online Cake SMEs In Pontianak Through Product Innovation

Authors: Wyllie Davin, Dewi Santika

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Wyllie Davin: Universitas Widya Dharma Pontianak

Dewi Santika: Universitas Widya Dharma Pontianak

Peran Pemahaman Informasi Keuangan Dalam Memoderasi Penggunaan Sistem Informasi Akuntansi Terhadap Kinerja UMKM (Studi Kasus Pada UMKM di Kabupaten Pati)

Authors: Maryana Puspitasari, Muhammad Ali Ma'sum

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Maryana Puspitasari: Universitas Stikubank

Muhammad Ali Ma'sum: Universitas Stikubank

Faktor-Faktor yang Mempengaruhi Perkembangan UMKM di Kota Banda Aceh

Authors: Mimiasri, Nasrul Hadi, Aiyub Saputra

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Mimiasri: Universitas Muhammadiyah Aceh

Nasrul Hadi: Universitas Muhammadiyah Aceh

Aiyub Saputra: Universitas Muhammadiyah Aceh

Increasing Pontianak Snack Food Msmes Through: Social Media Marketing, Product Innovation, and Entrepreneurial Orientation

Authors: Princes Charline Vion, Georgerius Graceallah

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Princes Charline Vion: Universitas Widya Dharma Pontianak

Georgerius Graceallah: Universitas Widya Dharma Pontianak