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Keywords: "Buying Decision"

Analysis Of The Influence Of Consumer Behavior, Product Attributes And Brand Image On Purchasing Decisions Of Pharmaceutical Industry Products Consumers

Authors: Frans Sudirjo, Luh Komang Candra Dewi, Elizabeth, Fahrina Mustafa, Sonny Santosa

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Frans Sudirjo: Affiliation not provided
Luh Komang Candra Dewi: Affiliation not provided
Elizabeth: Affiliation not provided
Fahrina Mustafa: Affiliation not provided
Sonny Santosa: Affiliation not provided
Pages: 2432-2437
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DOI:  10.35870/jemsi.v9i6.1648
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Apakah Hedonic Shopping Motivation, Sales Promotion & Digital Payment Dapat Mendorong Keputusan Impulsive Buying?: Survei Pada Konsumen Generasi Z Wilayah Kecamatan Bergas yang Berbelanja di Shopee

Authors: Puput Novelia Putri, Nurmiyati, Nunuk Supraptini

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Puput Novelia Putri: Affiliation not provided
Nurmiyati: Affiliation not provided
Nunuk Supraptini: Affiliation not provided
Pages: 1040-1050
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DOI:  10.35870/jemsi.v11i2.3962
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Pengaruh Promosi Penjualan Terhadap Online Customer Review serta Dampaknya pada Keputusan Pembelian di Sayurbox

Authors: Novan Yurindera

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Novan Yurindera: Affiliation not provided
Pages: 143-150
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DOI:  10.35870/jemsi.v8i2.833
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Analysis Of The Influence Of Product Quality, Lifestyle And Promotional Strategy On The Decision To Purchase Samsung Smartphone Products

Authors: Khoirul Anwar, Bord Nandre Aprila, Ngurah Pandji Mertha Agung Durya, Ajeng Andriani Hapsari, Vivid Violin

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Khoirul Anwar: Affiliation not provided
Bord Nandre Aprila: Affiliation not provided
Ngurah Pandji Mertha Agung Durya: Affiliation not provided
Ajeng Andriani Hapsari: Affiliation not provided
Vivid Violin: Affiliation not provided
Pages: 2377-2382
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DOI:  10.35870/jemsi.v9i6.1637
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Analysis of the Influence of Product Quality, Brand Image and Country of Origin on Purchase Decision of Xiaomi Mobile Phone Products

Authors: Frans Sudirjo, Henny Dwijayani, Ana Fitriyatul Bilgies, Andriya Risdwiyanto, Nurlaili Rahmi

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Frans Sudirjo: Affiliation not provided
Henny Dwijayani: Affiliation not provided
Ana Fitriyatul Bilgies: Affiliation not provided
Andriya Risdwiyanto: Affiliation not provided
Nurlaili Rahmi: Affiliation not provided
Pages: 1932-1936
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DOI:  10.35870/jemsi.v9i5.1485
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Faktor- Faktor Yang Meningkatkan Keputusan Pembelian Produk oleh Generasi Milenial Pada Pasar Tradisional di Kota Kupang

Authors: Roswita Felsiani Sain, Jeanet Jeshintya Sarce Loinenak, Albert Palla Manikin, Susana Purnamasari Baso

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Roswita Felsiani Sain: Affiliation not provided
Jeanet Jeshintya Sarce Loinenak: Affiliation not provided
Albert Palla Manikin: Affiliation not provided
Susana Purnamasari Baso: Affiliation not provided
Pages: 50-55
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DOI:  10.35870/jemsi.v11i1.3489
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Pengaruh Kemudahan Pembayaran Menggunakan QRIS, Komunikasi Pemasaran, Digital Marketing Terhadap Keputusan Pembelian

Authors: Ita Erliyani

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Ita Erliyani: Affiliation not provided
Pages: 736-744
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DOI:  10.35870/jemsi.v11i2.3858
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Dampak Green Marketing dan Green Brand Image terhadap Keputusan Pembelian pada Konsumen Laki-laki Produk Fashion Ramah Lingkungan Merk X di Kediri

Authors: Shara Merry Palupi, Ellyn Citra Putranti

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Shara Merry Palupi: Affiliation not provided
Ellyn Citra Putranti: Affiliation not provided
Pages: 1125-1135
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DOI:  10.35870/jemsi.v11i2.3997
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Pengaruh Social Media Marketing, Fear Of Missing Out (Fomo), dan Brand Image Terhadap Keputusan Pembelian Uniqlo

Authors: Ade Rafli Ferdiansyah, Ajeng Aquinia

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Ade Rafli Ferdiansyah: Affiliation not provided
Ajeng Aquinia: Affiliation not provided
Pages: 4714-4722
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DOI:  10.35870/jemsi.v11i5.5093
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