EFENDI, Bahtiar; ZUNAN SETIAWAN; LALANG SAKSONO; SILVIA EKASARI; MUSRAN MUNIZU. Analysis Of The Influence Of Brand Association, Experiental Marketing And Brand Trust On Consumer Loyalty For National Digital Game Products. JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi), [S. l.], v. 9, n. 6, p. 2653–2658, 2023. DOI: 10.35870/jemsi.v9i6.1710. Disponível em: https://journal.lembagakita.org/jemsi/article/view/1710. Acesso em: 6 feb. 2026.