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Keywords: "Instagram"

Digital Campaign Performance Analysis: A Case Study of TikTok Channel Addition and Influencer Utilization for Cafes in Malang City

Authors: Mourryn Galuh Erawati, M. Syauqi Haris, Ahsanun N. Khudori

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Mourryn Galuh Erawati: Institut Teknologi, Sains, dan Kesehatan RS.DR. Soepraoen Kesdam V/BRW
M. Syauqi Haris: Institut Teknologi, Sains, dan Kesehatan RS.DR. Soepraoen Kesdam V/BRW
Ahsanun N. Khudori: Institut Teknologi, Sains, dan Kesehatan RS.DR. Soepraoen Kesdam V/BRW
Pages: 752-762
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DOI:  10.35870/ijsecs.v5i2.4459
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Creating Instagram Feeds as Arts and Culture Weeks Promotional Media with Canva Application and EPIC Method

Authors: Kharisma Nur Devyanti, Hafiz Fadli Faylasuf, Rafi Hilal Zahir, Amata Fami, Bontisesari Wahyoedi

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Kharisma Nur Devyanti: IPB University
Hafiz Fadli Faylasuf: IPB University
Rafi Hilal Zahir: IPB University
Amata Fami: IPB University
Bontisesari Wahyoedi: IPB University
Pages: 711-720
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DOI:  10.35870/ijsecs.v4i2.2581
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Abstract
CapCut Application Model to Boost User Interest in Vehicle Rental Promotions

Authors: Muhammad Z. Amany, Syarif Hidayat

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Muhammad Z. Amany: Islamic University of Indonesia
Syarif Hidayat: Islamic University of Indonesia
Pages: 396-405
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DOI:  10.35870/ijsecs.v5i1.3811
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Digital Promotion Strategy for SMEs Using Motion Graphics: A Case Study of Metro Snack

Authors: Anis Kholif Meilani, Ada Udi Firmansyah

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Anis Kholif Meilani: Universitas Dharma Wacana
Ada Udi Firmansyah: Universitas Dharma Wacana
Pages: 290-300
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DOI:  10.35870/ijsecs.v5i1.3636
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Developing a Social Media Landing Page Specialist to Advance Creative Media MSMEs

Authors: Satria Akbar Gumilang, Bintang Ramadhan, Siti Sahara

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Satria Akbar Gumilang: State University of Jakarta
Bintang Ramadhan: State University of Jakarta
Siti Sahara: State University of Jakarta
Pages: 702-710
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DOI:  10.35870/ijsecs.v4i2.2622
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The Shopee Application User Reviews Sentiment Analysis Employing Naïve Bayes Algorithm

Authors: Nur Adha Pasaribu, Sriani

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Nur Adha Pasaribu: Universitas Islam Negeri Sumatra Utara
Sriani: Universitas Islam Negeri Sumatra Utara
Pages: 194-204
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DOI:  10.35870/ijsecs.v3i3.1699
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Abstract
Personalized Marketing Strategy in Digital Business Using Data Mining Approach

Authors: Yusnidar Yusnidar, Dudi Yudhakusuma, Fitriya Sari

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Yusnidar Yusnidar: Universitas Bumi Persada
Dudi Yudhakusuma: Universitas Langlangbuana
Fitriya Sari: Universitas Muhammadiyah Cirebon
Pages: 137-143
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DOI:  10.35870/ijsecs.v3i2.1515
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