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Keywords: "Promotion"

Promotion Strategy on Decisions on Using J&T Express Services, Pekanbaru

Authors: Erfa Okta Lussianda, Munawir Munawir

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Erfa Okta Lussianda: Department of Management, Sekolah Tinggi Ilmu Ekonomi Persada Bunda
Munawir Munawir: Department of Information Management, AMIK Indonesia
Pages: 17-20
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DOI:  10.35870/ijmsit.v1i1.229
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The Effectiveness of Digital Attraction and Promotion on the Decision to Visit the Beach Tourism Area of Jember Regency with Interest in Visiting as an Intervening Variable

Authors: Anita Eka Navalina, Nursa'id, Toni Herlambang, Abadi Sanosra

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Anita Eka Navalina: Universitas Muhammadiyah Jember
Nursa'id: Universitas Muhammadiyah Jember
Toni Herlambang: Universitas Muhammadiyah Jember
Abadi Sanosra: Universitas Muhammadiyah Jember
Pages: 276-284
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DOI:  10.35870/ijmsit.v4i2.2962
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The Effect of Promotion and Product Quality on Purchasing Decisions Purchasing Anzora Skincare Through E-commerce Shopee in Bandar Lampung

Authors: Putri Indriani, Iskandar Ali Alam

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Putri Indriani: Universitas Bandar Lampung
Iskandar Ali Alam: Universitas Bandar Lampung
Pages: 236-242
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DOI:  10.35870/ijmsit.v5i1.3642
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The Influence of Marketing Mix Strategy on Supermarket Customer Satisfaction in Banyuwangi

Authors: Rodhiah Rizki Amelia, Maimunah, Nanda Raditya Akbar, Nurul Qomariah, Muhammad Thamrin

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Rodhiah Rizki Amelia: Universitas Muhammadiyah Jember
Maimunah: Universitas Muhammadiyah Jember
Nanda Raditya Akbar: Universitas Muhammadiyah Jember
Nurul Qomariah: Universitas Muhammadiyah Jember
Muhammad Thamrin: Universitas Muhammadiyah Jember
Pages: 64-69
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DOI:  10.35870/ijmsit.v4i1.2206
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Scarcity Strategies and Price Promotions in Enhancing Consumer Purchase Intensity

Authors: Rofily Putriyandari, Ali Amran, Nany Budi Hardjayanti

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Rofily Putriyandari: Universitas ARS
Ali Amran: Universitas ARS
Nany Budi Hardjayanti: University Nani Bili Nusantara
Pages: 303-310
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DOI:  10.35870/ijmsit.v5i2.4817
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Analysis of the Influence of Brand Ambassadors and Promotions on Product Purchasing Decisions at Shopee (On Shopee Application Users in Sukoharjo Regency)

Authors: Nugroho Jayusman, Wuryaningsih Dwi Lestari, Qisthoni Permatasari

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Nugroho Jayusman: Muhammadiyah University of Surakarta
Wuryaningsih Dwi Lestari: Muhammadiyah University of Surakarta
Qisthoni Permatasari: Muhammadiyah University of Surakarta
Pages: 101-107
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DOI:  10.35870/ijmsit.v3i1.1077
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Distribution Strategy Analysis to Increase Sales Excellence at PT Bintang Sidoraya

Authors: Jauhari Arief Bustaman, Anas Hidayat

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Jauhari Arief Bustaman: Islamic University of Indonesia
Anas Hidayat: Islamic University of Indonesia
Pages: 261-265
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DOI:  10.35870/ijmsit.v3i2.1643
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Unravelling Determinant Factors That Drive The Effectiveness of Compensation Practice (Qualitative Study at Banaran 9 Resto Coffee and Tea)

Authors: Mirzam Heryadarma, Handrio Adhi Pradana, Fereshti Nurdiana Dihan

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Mirzam Heryadarma: Islamic University of Indonesia
Handrio Adhi Pradana: Islamic University of Indonesia
Fereshti Nurdiana Dihan: Islamic University of Indonesia
Pages: 195-204
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DOI:  10.35870/ijmsit.v3i2.1439
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The Mediating Role of Consumer Trust in the Influence of Marketing Mix on Consumer Decisions to Stay at Bebek Cottage Sanur

Authors: Putu Ayu Nadya Pradnyagita

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Putu Ayu Nadya Pradnyagita: Institut Pariwisata Dan Bisnis Internasional
Pages: 396-410
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DOI:  10.35870/ijmsit.v4i2.3140
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